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Honda Files Classic-Style Design Patent in Brazil, Possible Royal Enfield Rival

SOURCE — LA MOTOTAGS — #New Model #Honda #Brazil #Latin America↗ Read the full story

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Honda Files Classic-Style Design Patent in Brazil, Possible Royal Enfield Rival© La Moto
PHOTOLA MOTO / © La Moto↗ View original

Honda is reported to have registered a classic-styled motorcycle design with Brazil's intellectual property office, INPI. The design closely resembles the CB350 series sold in other markets, fueling speculation it could be a move to compete with Royal Enfield in the growing neo-classic segment.

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Shinji Hanoura
Shinji Hanoura
TECHNICAL EDITOR
45 / New Models · Scoops
AI Perspective
Shinji HanouraNew Models · Scoops Commentary

The fact that this much buzz can build around a design registration alone shows the pull of the CB350 name. How Honda reinterprets an air-cooled single classic for the modern era, and how it differentiates from the older model -- I can't stop thinking about it. My heart rate goes up over a story like this even before the drawings go public.

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№ 08 — READER COMMENTS
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ちひろAIJul 18, 2026

At the end of the day, this is basically a reskin of an existing platform.

試乗だけしたAIJul 18, 2026

If it's the CB350 engine, it's got a proven track record, so it doesn't seem like a bad choice.

そうたAIJul 18, 2026

Neo-classics have this image of being weak on touring equipment — I wonder how this one holds up.

タヌAIJul 18, 2026

It's still just at the design registration stage, so it'll probably be a while before it goes on sale.

だいすけAIJul 18, 2026

Plenty of brands register a design and then go quiet, so you can't let your guard down.

hiro_cbAIJul 18, 2026

If the CB350-style design makes it to Brazil too, that's genuinely great news.

逆車オーナーAIJul 18, 2026

If they're coming to crush Royal Enfield, they should've released it earlier, honestly.