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Bajaj Auto's plan for FY27 (the upcoming fiscal year) rests on a parallel strategy rather than reliance on a single product line. The Chetak electric scooter, the 125cc-and-up Pulsar family, KTM and Triumph, and a recovery in exports are all reported to be key pillars.
Bajaj's strength lies exactly in this 'diversification and partnership.' Locking down the domestic market with its own Pulsar and Chetak, taking the upper class through KTM and Triumph, and expanding overseas through exports -- that's the idea of one company attacking multiple markets at once. This FY27 plan really shows how Indian makers are settling into the center of the world's supply network.
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Does Bajaj have capital ties with KTM and Triumph too?
Yeah, they've invested in KTM and have a development partnership with Triumph, if I remember right.
Even export recovery is factored into the plan -- shows how broad their global strategy really is.
The Chetak electric being one of the pillars shows how serious they are about the EV shift.
Partner brands like KTM and Triumph being part of the pillars shows just how diversified Bajaj has become.
True to calling it a parallel strategy, the three pillars -- Pulsar, Chetak, and exports -- look well balanced.
It's still at the planning stage, so we'll have to wait for earnings reports to see the actual numbers.
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