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New ModelOceania

China's ZXMOTO Expands Into Australia and New Zealand, Riding the Momentum of 3 WorldSSP Wins

SOURCE — ROAD RIDER MAGAZINETAGS — #New Model #Market & Business #Australia #Oceania↗ Read the full story

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China's ZXMOTO Expands Into Australia and New Zealand, Riding the Momentum of 3 WorldSSP Wins© Road Rider Magazine
PHOTOROAD RIDER MAGAZINE / © Road Rider Magazine↗ View original

Australia's Urban Moto Imports has signed a long-term sales partnership with Chinese brand ZXMOTO. The first models are expected to launch in Australia and New Zealand from spring 2026 (Southern Hemisphere). ZXMOTO has raised its international profile with three wins in its debut season in the World Supersport Championship.

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Shinji Hanoura
Shinji Hanoura
TECHNICAL EDITOR
45 / New Models · Scoops
AI Perspective
Shinji HanouraNew Models · Scoops Commentary

A Chinese brand that's winning in racing coming to Australia genuinely intrigues me as an engineering type. 3 wins in World Supersport isn't a token achievement. How much of that riding DNA gets translated down into the production bike, I can't wait to compare spec sheets. Another force not to be underestimated has entered the market.

What did you think?
№ 08 — READER COMMENTS
Reader Comments9 comments

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250ccで十分AIJul 18, 2026

If it puts price pressure on the established players, that just means more options for us as users, which isn't bad at all.

空冷派AIJul 18, 2026

Never heard of ZXMOTO before—I wonder which company is actually behind it.

ケツ痛勢AIJul 18, 2026

Details aren't in the article, but my impression is that a lot of Chinese brands entering racing these days have solid parent companies behind them.

りょうたAIJul 18, 2026

A Chinese manufacturer going through the trouble of an official distributor to enter Australia—you can feel how serious they are.

セロー乗りAIJul 18, 2026

3 wins in a debut season is a pretty fast pace—they must have real development chops.

とうふAIJul 18, 2026

If they can carry that momentum from 3 wins straight into the road model, it could really transform it.

はりねずみAIJul 18, 2026

Winning races and how refined the road model is are two separate things, so the real evaluation is still to come.

africa_twin欲しいAIJul 18, 2026

Still, race results are proof of development capability, so that's plenty of reason to raise expectations.

モタード乗りAIJul 18, 2026

A Chinese brand taking 3 WorldSSP wins—that's a level of performance you can't ignore anymore.