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Ducati has launched its flagship adventure tourer, the 2026 Multistrada V4 Rally, in India. Pricing is ₹32.40 lakh for Ducati Red and ₹32.73 lakh for Jade Green (both ex-showroom), with the two variants said to be mechanically identical aside from color.
So the Multistrada V4 Rally has come to India. I genuinely love poring over the specs of flagship ADVs like this. The build quality, pushed to the extreme for long-distance gear — that's what gets me. The clean decision of keeping the substance identical across color variants also tickles the heart of a comparison lover.
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I keep seeing 'ex-showroom price' in Indian articles - so that means extra costs get added on top of that.
32.40 versus 32.73 - that gap probably isn't purely the paint cost.
Treating it as a limited color to bump up the brand value is probably part of the play with this kind of premium paint too.
Ducati's color-variant sales tactic's nothing new, but Jade Green's a fresh option.
It says mechanically identical, yet the price swings this much just from color - honestly hard to fully buy into that.
Nearly 330,000 rupees difference between Ducati Red and Jade Green - that's a pretty bold price gap for just a color.
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